10 steps to generating sales with affiliate marketing campaigns.
The products you choose to promote should solve a problem for your target audience. If they don’t serve your audience, you should not be promoting them. Be picky.
1. Understand how much money your target audience can spend on products and services. If you promote things they can’t afford they’ll never buy.
2. Understand when your audience is ready to buy. For example, if your audience consists of parents they’re likely not in the buying mood during back-to-school times or during Christmas time.
3. Promote products that your audience will enjoy and use. Try using different price points to discover what the best price range is for your audience and for your business.
4. When you mention a product you use and like, insert your affiliate link when possible.
5. Promotions in website posts often get more click-throughs than sidebar promotions do. But, it’s important to use both so that your audience sees the product multiple times.
6. Learning effective copywriting or hiring a copywriter can improve sales of your affiliate products exponentially. You want to ensure you have solid titles, and good explanations of products, without sounding like a stereotypical “used car” salesman.
7. Always include a Call to Action (CTA) link to buy products you recommend. Likes, shares, and follows, are good but sales are better. Ask readers to buy.
8. Promote affiliate products across all your marketing channels including email, blog posts, the side bar of your website and various social media platforms like Pinterest.
9. A great way to make more sales for affiliate products is to offer a bonus for people who buy from your link. A great bonus might be a step-by-step tutorial, a checklist, or a one-on-one call with you depending on how much you earn from the sale it can pay off big time.
10. Your blog should include promotional posts and informational posts to keep the interest of your readers intact. People will lose interest if you’re always promotional. But, you can still link to products you mention in educational posts.
11. Add your affiliate link to affiliate product images. Use HTML or WordPress to edit images when you upload them to your site. In addition, set the link “no-follow.”
12. Always be transparent. Share the tools and services you use, especially if they have an affiliate program. Even if they don’t, include a link to the item. Suggest that the owner start or offer an affiliate program option.
13. Many product creators only offer their products on one affiliate network. Use multiple affiliate networks to diversify your income. For example, promote products from ClickBank, JVZoo, and private networks too. This allows you to promote a variety of relevant items.
14. The most important aspect of your affiliate marketing success is whether you completely know and understand your niche. The more focused your promotions the more results you’ll have.
15. Use traffic generating methods such as SEO, blogging, advertising, social media posts, webinars, and video. A good mix of these will bring more traffic fast.
16. Continuously research your audience so that you avoid promoting the wrong products to them in the wrong way. Remember that how Dove promoted their brand 30 years ago, compared to today is very different even though the product is the same.
17. Affiliate marketing is not a get rich quick scheme. Consistently promoting, educating, informing and communicating with your audience will pay off. Read Darren Hardy’s The Compound Effect to understand more about how every step you take leads to your big goals.
18. Concentrate on “niche affiliate marketing.” Narrowing your focus to one niche will help to establish you as the “go-to” person in your circle concerning those topics. A narrow focus also helps you to make more sales.
19. Stick to niche related topics and solutions. Promote only affiliate products and services your audience wants and needs.
20. Focus on problem solving. Affiliate and share the best solutions, products, and services for your niche to use.
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